Premium
E-Labels for the World's Finest Wines

Join the select group of wineries setting the standard in compliance, innovation, and consumer engagement with Labellink’s exclusive e-labeling solutions.

Put your winery’s ambassador in every QR code!

Give every bottle the power to share your winery’s story, passion, and craft wherever it is enjoyed. Labellink’s GS1 QR codes go beyond ordinary QR codes, embedding data and connecting to smart e-labels with advanced functionality that wins customers and partners.

Be There with Every Bottle!

We know you wish to be there to share your wine's story with every sip. Labellink’s technology makes it as close as it can be.

Compliant Info

Labellink e-labels fully comply with EU Regulation 2021/2117, as well as GS1 QR code and data standards.

Marketing & Sales

Labellink e-labels provide powerful marketing & sales tools while fully complying with EU regulation.

Engagement

Engage customers with interactive tools that create experiences and deliver benefits for wineries.

Partner Connections

Labellink QR codes optimize supply chains and enable connections with partners and distributors.

Win customers with premium experiences.

In a world of information overload, each QR code scan is a rare moment when consumers seek your story—make the most of it!

We tailor every scan to feel like a visit to your winery!

Labellink customizes each e-label solution to meet your unique requirements for design, functionality, and consumer experience.

AI Assistant that speaks like you.

Labellink’s AI Assistant is trained to know every detail about your wine and winery, fully customized to communicate in your winery’s unique style and voice.

Information that is as beautiful as your wine.

Labellink has meticulously crafted and user-tested every detail for the presentation of wine information, making it easy for people to navigate, enjoy the design, and quickly find what they need.

Your wine info translated and adapted for every market.

Your wine information is translated and adapted with high-quality AI or manual translations, including adjustments for units, local preferences, and tailored variations for each market or region.

Accessibility that lets everyone discover your wine.

Our accessibility features ensure everyone can discover and enjoy your wine story, regardless of ability.

Accessibility profiles for tailored user experiences
Adjustable font sizes and high-contrast viewing options
Screen reader compatibility for visually impaired users
Colours designed to meet accessibility standards
Touch-friendly design for mobile and tablet users
Easy navigation for all abilities

Every bottle tells its story.

With Labellink, every bottle tells its story, sharing both structured information and rich, visual content for marketing. Essential product details are kept separate to ensure full compliance with EU wine labeling regulations.

Every scan speaks for your winery.

Just like the story behind each wine, your winery will be beautifully presented with rich visuals.

Traceability that connects every bottle to its journey.

Traceability is an option for wineries that wish to go the extra mile, offering transparency for consumers and operational efficiency for distributors and partners.

Verification that ensures the right bottle.

Labellink verification ensures that products and their information are authentic and compliant with industry standards, giving consumers the confidence and assurance they need.

Certificate validation
Winery / vendor verification
Product data / information verification
Counterfeit detection
Real-time status updates
Verified by GS1

Comply with the EU Wine Labeling Regulation 2021/2117

Labellink e-labels comply with EU Wine Labeling Regulation 2021/2117, ensuring accurate, verified product information that meets all EU requirements. The “Info” tab contains official, certified details like ingredients, allergens, and origin, strictly separated from any marketing content to provide trusted, non-promotional information for consumers.

Additional features are accessible through a dedicated interface, offering supplementary content and interactive tools without mixing with mandatory product information. Labellink is the official GS1 partner that provides e-labels in compliance with EU regulations and GS1 standards, ensuring full adherence to all requirements.

Connect with your customers.

Do not miss the opportunity to connect with your customers when your wines are out there—build a community and inspire brand passion.

Create a sense of community around your winery
Inspire brand passion
Collect customer feedback
Report product issues directly through e-labels
Share product updates instantly
Promote special offers and events directly through e-labels

Manage everything easily, on your own or with our support.

Labellink empowers wineries to effortlessly manage their own e-labels, while also offering expert assistance and support whenever needed.

Unlock new possibilities with Labellink e-label extensions.

With ready-made modules or custom solutions tailored to your winery, Labellink e-label extensions ensure you never miss an opportunity when customers scan that QR code.

E-commerce

Facilitate wine sales directly through e-labels.

Related Products

Promote related wines or products within e-labels.

Promotions

Highlight promotions and special offers through e-labels

Notifications

Send alerts for wine recalls or other important updates.

Updates

Share updates about your wines, events, and releases through e-labels.

Memberships

Build a community by offering membership signups.

Gamification

Gamification, like virtual tasting quizzes or digital scratch cards.

Custom Solutions

We can build custom modules specifically for your winery.

Win distributors and partners with GS1 standards.

Embrace GS1 standards to win new opportunities with major retailers and quality stores, enter top markets, and boost exports.

GS1 QR Codes

GS1 QR codes store data and links, used for POS, supply chains, and consumer interactions, offering more than standard QR codes.

GS1 EPCIS Traceability

GS1 EPCIS stands for Electronic Product Code Information Services, a global standard that enables Labellink to track and share detailed product journey data, providing insights into where items are, what happened, and when.

Regulatory Compliance

Ensure full compliance with labeling and data regulations set by both the European Union (EU) and the United States (US).

Inventory Management

Reduce administrative tasks, improve product availability, reinforce the 'first in, first out' process, and minimize waste.

Improved Packaging

Optimize packaging space for marketing, stay ahead of future legislation, and enhance the consumer experience.

Verified by GS1

Safeguard your brand by verifying authenticity, preventing the sale of expired or recalled items, and eliminating counterfeit products.

Scan Analytics

Trace the product journey throughout the supply chain, verify sourcing, and boost consumer confidence with transparency.

Sustainability

Provide recycling information, contribute to the circular economy, and reduce paper use and printing costs.

"Consumers demand more information about the products they’re purchasing, regulators require the disclosure of more information, and there’s an ongoing need to more effectively track and trace products through the supply chain. We can resolve this with 2D barcodes with GS1 standards inside — a single barcode that has the power to provide all the information consumers need and desire, improve traceability through the supply chain, and scans at checkout."

Jon R. Moeller

CEO, Procter & Gamble

Let your wines speak, wherever they go.

Labellink’s smart e-labels bring your wine’s story to life, sharing the passion and craft behind every bottle, even when you cannot be there to tell it yourself—at dinners, celebrations, and moments that matter.

Premium E-Labels for the World's Finest Wines